The given text is an article on the internet written by Oxfam International educating us on the food crisis that countries in West and Central Africa are likely to face. This article explains the different ways that Oxfam is trying to help out and solve the likely issue in Africa by reaching out to as many people as they can. The article tries more to publicize Oxfam itself more and show how it is dealing with the issue at hand.
There isn't a certain type of person or a group of people that this article aims at but it could mostly be aimed at people who are rich because since they have a lot of money, it can be easy for them to contribute to a problem like this or people who are have been following the food crises in Africa (as it has happened many times in the past) so that they can also catch their eye and convince them to help out. The purpose of this article is to let Oxfam organization themselves show what they are doing to help out on the issue while also trying to convince and persuade people to take action for this cause and donate since Oxfam is a company that takes in donations. The article is aiming to get very active with whoever they have in mind with their target audience.
This text is about Oxfam talking about the actions that they are taking to make a change with the food crisis that is happening in the Sahel region in West and Central Africa and also trying to convince us people to contribute as in the article they explain what they are doing to take action while also hoping that more people can help out on the situation. Oxfam is trying to convey their messages by bringing up the different ways how the people in Africa are suffering by bringing up the poverty there, how people are starving and all the problems of the supply of food.
The tone in this article is very serious and the article is really trying to play with our emotions here and make us feel very sad about what is going on in Africa currently. They use statistics to make this article very serious e.g. 35% of people in Niger are vulnerable to food insecurity. As this article is explaining about how bad things are in Africa, they are trying to show a very compassionate tone as well by using very dramatic words such as vulnerable or crisis. The mood as well is very sad and sorrowful as we continue to know more about a situation where people are constantly suffering every day but it can also light us up a little bit as Oxfam is showing the contributions they are making to this cause and how they are trying to change the entire landscape of the situation and also make us feel good that someone is taking action towards it and an impact is being made.
The ad uses logos as they are using statistics to let give the readers a more clear insight on the situation. The ad uses pathos as they are trying to appeal to our emotions by telling us how they are suffering and all the negatives that are ongoing and they use ethos as they are trying to tell their audience to contribute to this as it is the right thing to do although I feel the ethos is a little bit hidden in the text but it is certainly transmitted as Oxfam is showing what they are doing so it makes us feel like we should join them and take action.
The paragraph is structure with a title and then a quote in large writing saying "The humanitarian response must tackle the underlying causes of crises like this to prevent them recurring". The article gives a bit of an introduction about how it is a big issue currently and then a little sub heading "The situation in Sahel" where it explains what is going on there and then another sub heading "What Oxfam is doing" and they explain what action they are taking to solve the problem. The structure is like 1. Why we are doing this, 2. What is happening with the situation and 3. What action we are taking towards it. The article uses average size font except for it's major quote at the very start of the article. The article also has a picture of the region just to show us what the Sahel Region of Africa looks like. I feel it is a very well structured article.
I feel like overall this is an article that is trying to show how Oxfam themselves are helping out to the cause and also giving us the feeling that we should help out to the cause as well and not just Oxfam should. I feel this is an excellent article and it can lure in the reader effectively and at the end of the article make them feel like contributing to the cause and it persuades people very well. I feel like Oxfam would probably have been boosted in some way or another after posting this article because it is great at being persuasive.
There isn't a certain type of person or a group of people that this article aims at but it could mostly be aimed at people who are rich because since they have a lot of money, it can be easy for them to contribute to a problem like this or people who are have been following the food crises in Africa (as it has happened many times in the past) so that they can also catch their eye and convince them to help out. The purpose of this article is to let Oxfam organization themselves show what they are doing to help out on the issue while also trying to convince and persuade people to take action for this cause and donate since Oxfam is a company that takes in donations. The article is aiming to get very active with whoever they have in mind with their target audience.
This text is about Oxfam talking about the actions that they are taking to make a change with the food crisis that is happening in the Sahel region in West and Central Africa and also trying to convince us people to contribute as in the article they explain what they are doing to take action while also hoping that more people can help out on the situation. Oxfam is trying to convey their messages by bringing up the different ways how the people in Africa are suffering by bringing up the poverty there, how people are starving and all the problems of the supply of food.
The tone in this article is very serious and the article is really trying to play with our emotions here and make us feel very sad about what is going on in Africa currently. They use statistics to make this article very serious e.g. 35% of people in Niger are vulnerable to food insecurity. As this article is explaining about how bad things are in Africa, they are trying to show a very compassionate tone as well by using very dramatic words such as vulnerable or crisis. The mood as well is very sad and sorrowful as we continue to know more about a situation where people are constantly suffering every day but it can also light us up a little bit as Oxfam is showing the contributions they are making to this cause and how they are trying to change the entire landscape of the situation and also make us feel good that someone is taking action towards it and an impact is being made.
The ad uses logos as they are using statistics to let give the readers a more clear insight on the situation. The ad uses pathos as they are trying to appeal to our emotions by telling us how they are suffering and all the negatives that are ongoing and they use ethos as they are trying to tell their audience to contribute to this as it is the right thing to do although I feel the ethos is a little bit hidden in the text but it is certainly transmitted as Oxfam is showing what they are doing so it makes us feel like we should join them and take action.
The paragraph is structure with a title and then a quote in large writing saying "The humanitarian response must tackle the underlying causes of crises like this to prevent them recurring". The article gives a bit of an introduction about how it is a big issue currently and then a little sub heading "The situation in Sahel" where it explains what is going on there and then another sub heading "What Oxfam is doing" and they explain what action they are taking to solve the problem. The structure is like 1. Why we are doing this, 2. What is happening with the situation and 3. What action we are taking towards it. The article uses average size font except for it's major quote at the very start of the article. The article also has a picture of the region just to show us what the Sahel Region of Africa looks like. I feel it is a very well structured article.
I feel like overall this is an article that is trying to show how Oxfam themselves are helping out to the cause and also giving us the feeling that we should help out to the cause as well and not just Oxfam should. I feel this is an excellent article and it can lure in the reader effectively and at the end of the article make them feel like contributing to the cause and it persuades people very well. I feel like Oxfam would probably have been boosted in some way or another after posting this article because it is great at being persuasive.
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